Lenovo hops onto the bandwagon, holds promo event with seiyuu
Everyone into computers are familiar with the all-bunsiness-and-no-nonsense image of Lenovo, well that image is no more, at least in Japan.
Lenovo Japan is holding a 2 day event in Ikebukuro this weekend to promote their new PCs equiped with Windows 7, and they have invited seiyuu Minaguchi Yuuko, most famous for her role in YAWARA! in Japan for the old generation, while younger Japanaese fans might be more familiar with her role in the otaku cult game Love Plus. Overseas fans living in the Intertubes might know her as Akiko in Kanon and Fuuko’s sister Kyoko in Clannad.
Speaking of which what I find interesting is that only the overseas computer companies does these sorts of seiyuu events (Microsoft, Lenovo, Microsoft even did a tie-in with Ultraman!) yet I haven’t seen the domestic companies such as Sony, Toshiba and Fujitsu do them. I know Fujitsu has KimuTaku (Kimura Takuya) from SMAP as their spokes person for a while now, which is loads more famous than just about everyone else you can get with money in Japan, and Toshiba has pretty boy band NEWS member Yamashita Tomohisa for their notebooks. My theory is that the the costumer base for the foreign companies are probably more niche and made up of hardcore geeks which overlaps squarely with the otaku base and taste, whereas the domestic players goes for the general consumers.
